As a part of FARE’s role as a voice for consumers with food allergies, FARE has been working to gather accurate information about the recent labeling change to specific Kellogg products.
On March 30, 2016, FARE distributed an ingredient notice from Kellogg for eight varieties of its Keebler and Austin sandwich crackers. The notice indicated that peanut would be added to the “Contains” statement on these products, with peanut flour being added to the ingredient list.
In response to numerous questions and heightened concern from the food allergy community, Kellogg announced on April 19 that it would be making one variety of Austin sandwich crackers “without peanut products” starting in September 2016.
In response to a request from FARE, Kellogg has provided the following information regarding the changes to its product through several conversations and emails with FARE, most recently on May 19. Kellogg has shared:
- The sandwich cracker varieties are now made on the same line as a product containing peanut.
- The company’s internal risk assessment indicated that, as a result of the production change, there was an increased likelihood of cross-contact with peanut.
- Kellogg then decided to add peanut flour as an intended ingredient. Peanut now appears in the ingredient statement, and in a “Contains Peanuts” statement on the label.
- This measure was taken in response to a change in manufacturing for this particular line of products.
- As previously reported, Kellogg will make one variety of Austin crackers without peanut products starting in September. This variety will be made in a different production facility than the others.
FARE will continue to monitor the situation and will provide any additional information that we receive from Kellogg as it is shared with us.
According to the Food Allergen Labeling and Consumer Protection Act (FALCPA), a manufacturer may only use a “Contains” statement for an ingredient intentionally added to the product, not a substance that is only present in the product due to cross-contact. FARE reinforces the recommendation to consumers that individuals managing food allergy and caregivers for children with food allergy should read every label, every time.
Read a Q&A from Kellogg on this topic. For questions, please contact Kellogg’s Consumer Affairs at 877-543-5837.